Pay What You Want - Pricing Strategy

Pay What You Want - Pricing Strategy

7 Reasons Why I am Using A “Pay What You Want” Pricing Strategy For My Latest Project “Juschin Inbound Marketing” www.juschin.com.

1) NO STARTUP OR SMALL BUSINESS HAS A BUDGET FOR MARKETING
Let’s face it. Spending $3,000 on an okay website, or $300 a month on PPC, is not really within a budget of a bootstrapping startup or small business. Most businesses will not pour any money into marketing if it does not bring an immediate return on investment. Instead, they try to do everything themselves including building a website that is lacking in basic SEO such as page titles, headings, meta data, links, etc., and oftentimes do not have it mobile optimized.